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SocialMediaContentCreator

Could you bring KIC Radio to life on social media?

We're looking for creative and enthusiastic young people who love social media, music, trends and digital storytelling. From creating videos and graphics to promoting shows, capturing behind-the-scenes moments and coming up with fresh ideas, you'll help bring KIC Radio to life online. You don't need previous experience, just creativity, enthusiasm and a willingness to learn and get involved.


Job Description: Youth Radio Presenter

Organisation: KIC Radio
Job Title: Youth Radio Presenter
Location: KIC Radio / KIC Studios and community locations as required
Hours: Part-time / sessional / flexible, including some evenings
Responsible to: Station Manager / Programme Lead


About KIC Radio

KIC Radio is a youth-focused radio station providing young people with opportunities to have their voices heard, develop creative and digital skills, build confidence and gain real experience of the media and broadcasting industries.

Through radio, podcasts, interviews, music and community content, KIC Radio gives young people a platform to talk about the subjects that matter to them while developing practical skills that can support future education, training and employment.


Role Purpose

The Social Media Content Creator will create engaging, creative and relevant digital content for KIC Radio, with a particular focus on content that is entertaining, accessible and engaging for young people. You will help plan and create social media content, develop ideas for posts, reels and short-form videos, capture photos and behind-the-scenes content, support campaigns and events, and help promote KIC Radio's programmes, presenters, opportunities and activities across our digital platforms. This is much more than simply posting on social media. We are looking for someone who can understand what connects with young audiences, bring creativity and personality to our content and help create a positive digital platform that celebrates youth voice, talent and creativity. Previous professional social media or content creation experience is not essential. Training and support can be provided. We are particularly interested in enthusiasm, reliability, creativity, confidence with digital platforms and a willingness to learn and try new ideas.


Key Responsibilities 

Social Media Content Creation

  • Create engaging social media content that promotes KIC Radio, its programmes, presenters, projects and activities.
  • Create short-form videos, photographs, graphics, captions and other content for KIC Radio's social media channels.
  • Develop content that reflects KIC Radio's fun, creative, positive and youth-focused identity.
  • Adapt content for different social media platforms and audiences.
  • Help maintain a consistent style, tone of voice and identity across KIC Radio's digital channels.
  • Work confidently from content plans, briefs and campaign ideas while also contributing your own creativity.

Content Planning & Ideas

  • Help develop original ideas for social media posts, videos, campaigns and digital features.
  • Contribute ideas for promoting radio programmes, podcasts, interviews, events and opportunities.
  • Research social media trends and identify creative ways KIC Radio can use them appropriately.
  • Contribute to content planning meetings and help develop social media content calendars.
  • Help ensure KIC Radio's social media features a diverse range of young voices, interests, experiences and achievements.

Video, Photography & Design

  • Film and edit short-form videos including behind-the-scenes content, interviews, programme highlights and promotional videos.
  • Take photographs of presenters, guests, activities, projects and events where appropriate.
  • Create simple graphics and visual content to support posts and campaigns.
  • Turn radio programmes, podcasts and interviews into engaging social media clips.
  • Help create promotional content for upcoming shows, guests, events and opportunities at KIC Radio.

Music, Radio & Youth Culture

  • Create content inspired by KIC Radio's music, programmes, presenters and personalities.
  • Develop creative ideas around new music, artists, entertainment and youth culture.
  • Capture behind-the-scenes moments from the studios and help bring KIC Radio's activities to life online.
  • Keep up to date with social media trends, music, entertainment, youth culture and issues affecting young people.

Audience Engagement

  • Help create content that encourages young people to discover, listen to and get involved with KIC Radio.
  • Encourage audiences to interact with KIC Radio's content in positive, safe and appropriate ways.
  • Help identify content that audiences respond to and contribute ideas for improving future posts.
  • Support campaigns promoting KIC Radio's programmes, events, youth opportunities and community activities.
  • Help celebrate the achievements, creativity and voices of young people involved with KIC Radio.

Working With Young People

  • Help create a welcoming environment where young people feel confident contributing ideas and taking part in content.
  • Encourage young people to participate in videos, photographs, interviews and creative social media projects where appropriate.
  • Be positive, respectful and inclusive when creating content with young people from different backgrounds and with different abilities.
  • Help make sure young people's voices and achievements are represented positively and appropriately.
  • Follow KIC Radio's safeguarding, consent and privacy procedures when creating content involving young people.

Digital Production & Publishing
Depending on experience and training, the Social Media Content Creator may also:

  • Use video editing, graphic design and content creation software.
  • Edit photographs, videos and audio clips for digital platforms.
  • Prepare and schedule approved content for KIC Radio's social media channels.
  • Create subtitles, captions and accessible versions of digital content where appropriate.
  • Support social media coverage from outside broadcasts, community events and KIC Radio activities.
  • Review basic engagement and performance information to understand which content is connecting with audiences.
  • Follow KIC Radio's procedures for social media, safeguarding, copyright, privacy and publishing content online.

Full training in content creation, editing and digital production can be provided where required.


Person Specification

Essential

We are looking for someone who:

  • Has a genuine interest in social media, digital content, music, radio, podcasts or youth media.
  • Is enthusiastic about creating content with and for young people.
  • Is creative and can come up with engaging ideas for social media posts, videos and campaigns.
  • Can bring personality, enthusiasm and authenticity to KIC Radio's social media content.
  • Has good written and verbal communication skills.
  • Has an interest in platforms such as TikTok, Instagram, YouTube and Facebook and understands the different types of content used across them.
  • Can create content that is engaging, positive and appropriate for KIC Radio's audiences.
  • Is reliable, organised and able to plan and complete content within agreed timescales.
  • Is willing to learn new creative, social media and digital skills.
  • Understands the importance of equality, diversity and inclusion when creating and publishing content.
  • Understands the importance of keeping children and young people safe, particularly when creating and sharing content online.
  • Can work effectively both independently and as part of the KIC Radio team.

Desirable It would be useful, but not essential, to have:

  • Previous experience creating social media, video, photography or digital content, either personally, through education, volunteering or work.
  • Experience creating short-form video content for platforms such as TikTok, Instagram Reels or YouTube Shorts.
  • Experience working or volunteering with young people.
  • Experience using creative tools such as Canva, CapCut, Adobe Express or similar.
  • Basic photography, filming or video editing skills.
  • An understanding of social media trends and how content can be adapted for different platforms and audiences.
  • Knowledge of current music, youth culture, local communities and issues affecting young people.

We recognise that someone starting their career may not have had the opportunity to gain all of this experience. Potential, creativity, attitude and willingness to learn are equally important to us.


Skills You'll Develop

KIC Radio is committed to helping young people develop skills they can use beyond the radio station. As a Social Media Content Creator, you’ll have opportunities to develop:

  • Social media content creation
  • Content planning and scheduling
  • Photography and short-form video production
  • Video recording and editing
  • Graphic design
  • Copywriting and caption writing
  • Creating content for platforms such as Instagram, TikTok, Facebook and YouTube
  • Developing ideas for posts, Reels, Shorts and campaigns
  • Storytelling and creative communication
  • Understanding audiences and creating content that connects with them
  • Social media trends and platform awareness
  • Branding and maintaining a consistent tone of voice
  • Digital marketing and promotion
  • Social media analytics and understanding engagement
  • Interviewing presenters, guests and young people for digital content
  • Teamwork and collaborating with presenters and the wider KIC Radio team
  • Communication
  • Time management and meeting deadlines
  • Confidence
  • Supporting live events, outside broadcasts and promotional campaigns

These skills can support progression into careers including social media, digital marketing, content creation, graphic design, video production, photography, radio, television, journalism, advertising, public relations, communications and the wider creative industries.


Get in Touch with KIC Radio 

Interested in becoming a Social Media Content Creator, or want to find out more?

We’d love to hear from you.

📧 Email: Studio@kicradio.co.uk
📞 Call: 07935 754 677
💬 WhatsApp: 0330 043 2313

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